Inside Out Studio Inside Out Agency

We represent a roster of global artists who are shaping culture across genres and disciplines.

beabadoobee

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beabadoobee has captured a dedicated global audience of fans through her confessional indie pop and DIY visual artistry - with over 26M monthly listeners on Spotify alone, and a combined social following of over 7.1M. Her third studio record 'This Is How Tomorrow Moves' went Number One in the UK and garnered global critical acclaim, seeing her cover the fronts of Cosmopolitan UK, DIY, Beat Magazine and more. In the fashion space, beabadobee has fronted campaigns for the likes of Guess Jeans, Marc Jacobs' Heaven, and sat front row for Burberry, Yves Saint Laurent, Knwls, Stella McCartney and more.

Soo Joo

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American-Korean supermodel and musician Soo Joo has redefined the notion of a modern-day supermodel. Soo Joo, who has graced the covers of Vogue Italia, Harper’s Bazaar UK, Numero France, Dazed Korea and walk the catwalk for every major fashion house across the globe, now turns her craft to music, blending her eclectic style, sensibilities into music composition and curation. In 2024 she released 'Running Water’, a collaboration with Hudson Mohawke, which was included in EA Sports’ iconic soundtrack for FC24. Now in 2025 she gears up to release her debut EP 'No Ghosts' in February 2025.

Ecco2k

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Swedish-British musician and visual-artist Ecco2K's journey began in their hometown, Stockholm, where they founded the artistic collective ‘Drain Gang’ together with childhood friends: Bladee, Thaiboy Digital and Whitearmour. The creative collaborators quickly gained a cult following after working on a string of projects together, including the seminal 2022 LP ‘Crest’. Ecco2K has since grown into a truly multi-hyphenate artist and creative director - releasing a string of acclaimed musical projects, directing music videos for Yves Tumor and Yung Lean and fronting campaigns for the likes of Acne Studios and Marc Jacobs.

Bad Gyal

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Though early in her career, Catalan-born singer and songwriter Bad Gyal has become an international icon, a model and musician with two globally acclaimed mixtapes and an MTV Music Award for Best Spanish Act. Her viral cover of Rihanna’s ‘Work’ sent the internet into a frenzy and since then she has built a colossal online audience from scratch, accumulating over a billion streams worldwide and a 5 million+ social reach, with a dedicated global fan base. Bad Gyal has worked with the likes of Vogue Spain, i-D, V magazine and fronted the covers of Dust and Galore magazines.

Jyoty

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DJ, producer and radio host Jyoty got her start on the underground music scene in London - starting as a door girl in East London to now becoming one of the most in-demand and exciting DJs and radio hosts in the global music scene, recently profiled by British Vogue as one of the most exciting names in UK Music right now. Alongside hosting her own Rinse FM show and performing to audiences across the world, the Punjabi-Dutch multi-hyphenate also uses her platform to give back to communities - mentoring young British Asian women looking to break into the music industry with the aim of creating genuine change through her music. Jyoty bridges cultures and beats, proving music's power to unite and transform.

Nilüfer Yanya

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Nilüfer Yanya is a British singer, songwriter, and guitarist known for her genre-blurring sound that fuses elements of indie rock, soul, jazz, and electronic music. Born and raised in London, Yanya’s music is marked by her distinctive, emotive voice and introspective lyrics that often explore themes of vulnerability, isolation, and personal growth. Her breakthrough came in 2019 with her critically acclaimed debut album, Miss Universe, which showcased her genre-defying talent and earned her widespread praise for its originality and depth. Since then, Nilüfer Yanya has continued to build on her success with her 2022 album PAINLESS, and 2024 record My Method Actor via Ninja Tune, further establishing herself as one of the most innovative artists of her generation.

Logic1000

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Logic1000, real name Samantha Poulter, is a Berlin-based and Australian-born DJ and producer. Drawing inspiration from UK bass, techno and house, Logic1000 has become one of the most exciting new names in global electronic music. A breakthrough moment came in 2019, when Four Tet dropped her song ‘DJ Logic Please Forgive Me’ at their Coachella set. Since then, Logic1000 has collaborated with numerous exciting industry names; from Caribou to Christine and The Queens. In 2024, Logic1000 released her debut record ‘Mother’ which delves into themes of personal narratives such as motherhood and the complexities of being a woman. The record was met by international acclaim, praised by Pitchfork as “a deeply personal and reflective record,” highlighting its “striking balance between warmth and club-readiness”. Alongside the record, Poulter co-hosts Therapy, a podcast with fellow DJ Heléna Star focusing on motherhood and mental health - shedding light on the challenges faced by families across all industries while providing valuable resources. In November 2024, Logic1000 supported Peggy Gou on her Australian tour.

Coucou Chloe

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Coucou Chloe is a French-born, London-based DJ, producer and singer. From remixing a high-energy version of Lady Gaga’s ‘Stupid Love’ to collaborating with Eartheater and Shygirl, Coucou Chloe’s musical approach goes beyond the traditional expectations of electronic music. In October 2023, she released her record ‘FEVER DREAM’, where she plunged listeners into a club-driven sound, filled with avant-garde rhymes and vocals. The enigmatic artist seamlessly translates this to her visual artistry too - mixing dark glamour and twisted romance with wedding dresses and floral bouquets, altogether making her a captivating artist to follow.

Crystal Murray

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Although only at the start of her career, Parisian born-and-raised breakout talent Crystal Murray has already mastered the art of evolution. At the age of 12 she became part of the Parisian female fashion collective Gucci Gang, who found themselves modelling for high fashion brands, playing the best fashion week parties, and being profiled by the likes of Vogue and Love magazine. Murray then went on to release her first EP ‘I Was Wrong’ in 2020, launch her own record label called Spin Desire, and become a well known name in underground Parisian club culture. In 2024, Murray released her debut record ‘SAD LOVERS & GIANTS’ on Because (Shygirl, Christine and the Queens), which saw praise from the music and fashion scene.

Allie X

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With over half a billion streams globally, Allie X has cemented herself in the pop pantheon as one of music’s sharpest, most insightful, and trendsetting artists. She has headlined sold-out shows across North America, Latin America, and Europe and toured the world with Dua Lipa, Troye Sivan, Charli XCX, MARINA. Known for her bold sonic and visual style, Allie X has a hand in every aspect of her project from producing and writing her own music, directing her own videos, to hand picking her own fashion and glam teams and creative directing her album artwork. This singularity has attracted much attention from the fashion world (Iris Van Herpen, Alexander McQueen, Olivier Theyskens) as well as the LGBTQ+ community where she is a celebrated and outspoken ally, spearheading charity events and guest hosting Drag Race. Released in February last year, Allie X’s fourth album Girl With No Face is a daring excavation of her identity - inspired by the technology and hedonism of the early 80’s new wave scene.

Saya Gray

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The Japanese-Scottish, Toronto-based artist Saya Gray is a boundary-pushing singer, songwriter, and multi-instrumentalist blending experimental production with raw, introspective lyricism. With a background as a bassist for global artists like Daniel Caesar and Charlotte Day Wilson, now Saya has stepped into the spotlight with her own ethereal and genre-defying sound. Saya has worked with brands including Burberry and Hermés, and has been supported media-wise by Dazed, Pitchfork, Puss Puss, and Clash Magazine, which she featured on the cover of last year.

Manuka Honey

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Manuka Honey, real name Marissa Malik, is an American artist hailing from the US, now based in London. Marissa is a truly multifaceted force, seamlessly balancing her roles as a DJ, producer, visual artist (having studied at the Royal College of Art), and a professional astrologer. Last year, she released her EP ‘3 Eternities Beneath You’; a moonlit introduction to Manuka Honey's dreamworld, brimming with psychedelic, serrated synths, bouncy bass and rattling percussion. Marissa also runs her own female driven queer club night, Suzio, that is composed of and represents the burgeoning Latin American underground based in the UK. Manuka Honey’s multidisciplinary talents alongside her rich artistic expression has brought her to work with the likes of Miu Miu, The Standard, Kiko Kostadinov, Venice Biennale, Google and more.

LSDXOXO

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LSDXOXO is a Berlin-based musician who first made a name for himself in New York City as a DJ, producer, and creator of cult queer club night series Floorgasm. His carefully curated image and style has garnered him attention from fashion designers and magazines including 032c, Mixmag, Crack Magazine on which he covered, as well as renowned photographers including Wolfgang Tillmans, Ludovic de Saint Sernin, Eric Johnson and more. In 2024, he released his debut album DOGMA - a bold album that pushes the boundaries of club music with its fusion of industrial, techno, and experimental sounds. LSDXOXO’s work has garnered him a global fan base and seen him produced for the likes of Kelela, Bree Runway and remixed for Lady Gaga, Pink Pantheress and more.

Jeshi

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London born and raised rapper and solo artist Jeshi first stepped on the scene with the release of his debut record ‘Universal Credit’, a raw and compelling exploration of the struggles and realities of life in Britain, which garnered critical acclaim - deemed one of 2022’s best albums by The Guardian. Jeshi quickly followed it up with EP ‘The Great Stink, which garnered international praise and featured on the soundtrack of Netflix’s hit ‘Top Boy’, and meanwhile was featured in Nike’s Air Max campaign alongside Nia Archives. In January 2025, Jeshi returned with his sophomore record, Airbag Woke Me Up, channelling the same raw and authentic storytelling but with a heightened tempo, propelled by electronica and rampant bass lines.

Christine and the Queens

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French phenomenon Christine and the Queens career has gone from strength to strength since he stepped onto the scene in 2014 with debut studio album ‘Chaleur humaine’, reaching number two in both the French and UK charts. He then went on to release his 2018 critically-acclaimed record Chris, deemed album of the year by The Guardian, Clash and The Independent. In 2020 he released an EP titled ‘La vita nuova’, which featured the single ‘People, I’ve Been Sad’ - named Song of the Year by Time Magazine. Most recently, he released his vibrant, introspective record ‘HOPECORE’, followed by a performance opening the 2024 Paralympics in Paris.

The Japanese House

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Amber Bain has been making music under the moniker The Japanese House since 2015. Over the course of two album releases, global headline tours which have included the likes of Coachella and Governor’s Ball, and collaborations with the likes of Fred Again for ‘backseat’, and MUNA, TJH has solidified herself as one of the most exciting names in indie music. Last year marked a significant period for Amber; she featured on Charli XCX’s viral hit Apple, joined The 1975 on tour, covered the November issue of Notion, performed a NPR Tiny Desk. 2025 will see The Japanese House join Charli XCX on a run of special shows this summer, including the debut edition of London’s LIDO festival.

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